{"id":172,"date":"2025-12-25T16:46:57","date_gmt":"2025-12-25T16:46:57","guid":{"rendered":"https:\/\/big.edu.vn\/?p=172"},"modified":"2025-12-25T16:46:57","modified_gmt":"2025-12-25T16:46:57","slug":"chien-luoc-tang-truong-ben-vung-con-duong-dai-han-cho-doanh-nghiep-muon-di-xa-va-di-lau","status":"publish","type":"post","link":"https:\/\/big.edu.vn\/en\/chien-luoc-tang-truong-ben-vung-con-duong-dai-han-cho-doanh-nghiep-muon-di-xa-va-di-lau\/","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng \u2013 Con \u0111\u01b0\u1eddng d\u00e0i h\u1ea1n cho doanh nghi\u1ec7p mu\u1ed1n \u0111i xa v\u00e0 \u0111i l\u00e2u"},"content":{"rendered":"

Trong kinh doanh, t\u0103ng tr\u01b0\u1edfng nhanh lu\u00f4n h\u1ea5p d\u1eabn.
Nh\u01b0ng t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng<\/strong> m\u1edbi l\u00e0 th\u1ee9 quy\u1ebft \u0111\u1ecbnh doanh nghi\u1ec7p t\u1ed3n t\u1ea1i \u0111\u01b0\u1ee3c bao l\u00e2u<\/strong>.<\/p>\n\n\n\n

Kh\u00f4ng \u00edt doanh nghi\u1ec7p t\u1eebng t\u0103ng tr\u01b0\u1edfng r\u1ea5t m\u1ea1nh, doanh thu b\u00f9ng n\u1ed5, th\u1ecb tr\u01b0\u1eddng m\u1edf r\u1ed9ng nhanh ch\u00f3ng. Nh\u01b0ng ch\u1ec9 sau v\u00e0i n\u0103m \u2013 th\u1eadm ch\u00ed v\u00e0i th\u00e1ng \u2013 m\u1ecdi th\u1ee9 b\u1eaft \u0111\u1ea7u r\u1ea1n n\u1ee9t: \u0111\u1ed9i ng\u0169 qu\u00e1 t\u1ea3i, v\u0103n h\u00f3a xu\u1ed1ng c\u1ea5p, h\u1ec7 th\u1ed1ng kh\u00f4ng theo k\u1ecbp, ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o ki\u1ec7t s\u1ee9c.<\/p>\n\n\n\n

V\u1ea5n \u0111\u1ec1 kh\u00f4ng n\u1eb1m \u1edf tham v\u1ecdng, m\u00e0 n\u1eb1m \u1edf vi\u1ec7c thi\u1ebfu m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng<\/strong>.<\/p>\n\n\n\n

\n\n\n\n

1. Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng l\u00e0 g\u00ec?<\/h2>\n\n\n\n

Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng l\u00e0 c\u00e1ch doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng c\u00f3 ki\u1ec3m so\u00e1t<\/strong>, d\u1ef1a tr\u00ean:<\/p>\n\n\n\n

    \n
  • N\u0103ng l\u1ef1c th\u1eadt c\u1ee7a con ng\u01b0\u1eddi<\/li>\n\n\n\n
  • S\u1ee9c ch\u1ecbu t\u1ea3i c\u1ee7a h\u1ec7 th\u1ed1ng<\/li>\n\n\n\n
  • Gi\u00e1 tr\u1ecb d\u00e0i h\u1ea1n cho kh\u00e1ch h\u00e0ng<\/li>\n\n\n\n
  • S\u1ef1 \u1ed5n \u0111\u1ecbnh n\u1ed9i b\u1ed9 v\u00e0 v\u0103n h\u00f3a t\u1ed5 ch\u1ee9c<\/li>\n<\/ul>\n\n\n\n

    Kh\u00e1c v\u1edbi t\u0103ng tr\u01b0\u1edfng ng\u1eafn h\u1ea1n t\u1eadp trung v\u00e0o con s\u1ed1, chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng t\u1eadp trung v\u00e0o n\u1ec1n m\u00f3ng<\/strong>:
    \ud83d\udc49 Doanh nghi\u1ec7p l\u1edbn d\u1ea7n l\u00ean m\u00e0 kh\u00f4ng \u0111\u00e1nh \u0111\u1ed5i s\u1ef1 \u1ed5n \u0111\u1ecbnh, \u0111\u1ea1o \u0111\u1ee9c v\u00e0 con ng\u01b0\u1eddi<\/strong>.<\/p>\n\n\n\n

    \n\n\n\n

    2. V\u00ec sao nhi\u1ec1u doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng nh\u01b0ng kh\u00f4ng b\u1ec1n?<\/h2>\n\n\n\n

    R\u1ea5t nhi\u1ec1u doanh nghi\u1ec7p r\u01a1i v\u00e0o \u201cb\u1eaby t\u0103ng tr\u01b0\u1edfng\u201d v\u00ec:
    \u274c Ch\u1ea1y theo doanh thu m\u00e0 b\u1ecf qu\u00ean h\u1ec7 th\u1ed1ng
    \u274c M\u1edf r\u1ed9ng qu\u00e1 nhanh khi \u0111\u1ed9i ng\u0169 ch\u01b0a \u0111\u1ee7 n\u0103ng l\u1ef1c
    \u274c Ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ed9t v\u00e0i c\u00e1 nh\u00e2n ch\u1ee7 ch\u1ed1t
    \u274c Thi\u1ebfu chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n con ng\u01b0\u1eddi song song v\u1edbi ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng<\/p>\n\n\n\n

    Khi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng nhanh h\u01a1n t\u1ed1c \u0111\u1ed9 tr\u01b0\u1edfng th\u00e0nh c\u1ee7a t\u1ed5 ch\u1ee9c<\/strong>, s\u1ee5p \u0111\u1ed5 ch\u1ec9 l\u00e0 v\u1ea5n \u0111\u1ec1 th\u1eddi gian.<\/p>\n\n\n\n

    \n\n\n\n

    3. Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng b\u1eaft \u0111\u1ea7u t\u1eeb t\u01b0 duy l\u00e3nh \u0111\u1ea1o<\/h2>\n\n\n\n

    Kh\u00f4ng c\u00f3 chi\u1ebfn l\u01b0\u1ee3c b\u1ec1n v\u1eefng n\u1ebfu t\u01b0 duy l\u00e3nh \u0111\u1ea1o ng\u1eafn h\u1ea1n.
    Doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 \u0111i xa h\u01a1n t\u1ea7m nh\u00ecn c\u1ee7a ng\u01b0\u1eddi d\u1eabn d\u1eaft<\/strong>.<\/p>\n\n\n\n

    M\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o theo \u0111u\u1ed5i t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng c\u1ea7n:<\/p>\n\n\n\n

      \n
    • Nh\u00ecn xa h\u01a1n l\u1ee3i nhu\u1eadn tr\u01b0\u1edbc m\u1eaft<\/li>\n\n\n\n
    • Hi\u1ec3u r\u1eb1ng con ng\u01b0\u1eddi l\u00e0 t\u00e0i s\u1ea3n c\u1ed1t l\u00f5i<\/li>\n\n\n\n
    • Ch\u1ea5p nh\u1eadn t\u0103ng tr\u01b0\u1edfng ch\u1eadm h\u01a1n \u0111\u1ec3 v\u1eefng ch\u1eafc h\u01a1n<\/li>\n\n\n\n
    • X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng thay v\u00ec \u201c\u00f4m vi\u1ec7c\u201d<\/li>\n<\/ul>\n\n\n\n

      Chi\u1ebfn l\u01b0\u1ee3c \u0111\u00fang b\u1eaft \u0111\u1ea7u t\u1eeb t\u01b0 duy \u0111\u00fang.<\/strong><\/p>\n\n\n\n

      \"\"<\/figure>\n\n\n\n
      \n\n\n\n

      4. 4 tr\u1ee5 c\u1ed9t c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng<\/h2>\n\n\n\n

      \ud83d\udd39 Tr\u1ee5 c\u1ed9t 1: Con ng\u01b0\u1eddi<\/h3>\n\n\n\n

      Kh\u00f4ng c\u00f3 \u0111\u1ed9i ng\u0169 tr\u01b0\u1edfng th\u00e0nh, kh\u00f4ng c\u00f3 t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng.
      Doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea7u t\u01b0 v\u00e0o:<\/p>\n\n\n\n

        \n
      • \u0110\u00e0o t\u1ea1o t\u01b0 duy<\/li>\n\n\n\n
      • K\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o<\/li>\n\n\n\n
      • N\u0103ng l\u1ef1c l\u00e0m vi\u1ec7c \u0111\u1ed9c l\u1eadp v\u00e0 ph\u1ed1i h\u1ee3p<\/li>\n<\/ul>\n\n\n\n

        \ud83d\udd39 Tr\u1ee5 c\u1ed9t 2: H\u1ec7 th\u1ed1ng<\/h3>\n\n\n\n

        H\u1ec7 th\u1ed1ng gi\u00fap doanh nghi\u1ec7p v\u1eadn h\u00e0nh \u1ed5n \u0111\u1ecbnh khi m\u1edf r\u1ed9ng.
        Bao g\u1ed3m:<\/p>\n\n\n\n

          \n
        • Quy tr\u00ecnh r\u00f5 r\u00e0ng<\/li>\n\n\n\n
        • Ph\u00e2n quy\u1ec1n h\u1ee3p l\u00fd<\/li>\n\n\n\n
        • Chu\u1ea9n h\u00f3a nh\u01b0ng kh\u00f4ng c\u1ee9ng nh\u1eafc<\/li>\n<\/ul>\n\n\n\n

          \ud83d\udd39 Tr\u1ee5 c\u1ed9t 3: V\u0103n h\u00f3a<\/h3>\n\n\n\n

          V\u0103n h\u00f3a quy\u1ebft \u0111\u1ecbnh c\u00e1ch con ng\u01b0\u1eddi h\u00e0nh x\u1eed khi kh\u00f4ng c\u00f3 s\u1ef1 gi\u00e1m s\u00e1t.
          V\u0103n h\u00f3a m\u1ea1nh gi\u00fap:<\/p>\n\n\n\n

            \n
          • Gi\u1eef ng\u01b0\u1eddi gi\u1ecfi<\/li>\n\n\n\n
          • Gi\u1ea3m xung \u0111\u1ed9t<\/li>\n\n\n\n
          • T\u0103ng s\u1ef1 g\u1eafn k\u1ebft d\u00e0i h\u1ea1n<\/li>\n<\/ul>\n\n\n\n

            \ud83d\udd39 Tr\u1ee5 c\u1ed9t 4: Gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n

            T\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng ch\u1ec9 t\u1ed3n t\u1ea1i khi doanh nghi\u1ec7p t\u1ea1o ra gi\u00e1 tr\u1ecb th\u1eadt<\/strong> cho kh\u00e1ch h\u00e0ng, kh\u00f4ng ph\u1ea3i ch\u1ea1y theo chi\u00eau tr\u00f2 ng\u1eafn h\u1ea1n.<\/p>\n\n\n\n

            \n\n\n\n

            5. Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng kh\u00f4ng ph\u1ea3i l\u00e0 \u201c\u0111i ch\u1eadm\u201d<\/h2>\n\n\n\n

            M\u1ed9t hi\u1ec3u l\u1ea7m ph\u1ed5 bi\u1ebfn l\u00e0: b\u1ec1n v\u1eefng \u0111\u1ed3ng ngh\u0129a v\u1edbi ch\u1eadm ch\u1ea1p.
            Th\u1ef1c t\u1ebf, b\u1ec1n v\u1eefng l\u00e0 \u0111i nhanh nh\u01b0ng kh\u00f4ng v\u1ee1 tr\u1eadn<\/strong>.<\/p>\n\n\n\n

            Doanh nghi\u1ec7p c\u00f3 chi\u1ebfn l\u01b0\u1ee3c b\u1ec1n v\u1eefng:<\/p>\n\n\n\n

              \n
            • Bi\u1ebft khi n\u00e0o n\u00ean t\u0103ng t\u1ed1c<\/li>\n\n\n\n
            • Bi\u1ebft khi n\u00e0o c\u1ea7n ch\u1eadm l\u1ea1i \u0111\u1ec3 c\u1ee7ng c\u1ed1<\/li>\n\n\n\n
            • Bi\u1ebft d\u1eebng nh\u1eefng g\u00ec kh\u00f4ng c\u00f2n ph\u00f9 h\u1ee3p<\/li>\n\n\n\n
            • Bi\u1ebft \u0111\u1ea7u t\u01b0 cho t\u01b0\u01a1ng lai ngay t\u1eeb hi\u1ec7n t\u1ea1i<\/li>\n<\/ul>\n\n\n\n
              \"\"<\/figure>\n\n\n\n
              \n\n\n\n

              6. Vai tr\u00f2 c\u1ee7a \u0111\u00e0o t\u1ea1o trong chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng<\/h2>\n\n\n\n

              Kh\u00f4ng c\u00f3 chi\u1ebfn l\u01b0\u1ee3c n\u00e0o \u0111\u01b0\u1ee3c th\u1ef1c thi t\u1ed1t n\u1ebfu con ng\u01b0\u1eddi kh\u00f4ng \u0111\u1ee7 n\u0103ng l\u1ef1c.<\/p>\n\n\n\n

              \u0110\u00e0o t\u1ea1o trong t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng kh\u00f4ng ph\u1ea3i l\u00e0 chi ph\u00ed, m\u00e0 l\u00e0:<\/p>\n\n\n\n

                \n
              • C\u00f4ng c\u1ee5 n\u00e2ng c\u1ea5p t\u01b0 duy<\/li>\n\n\n\n
              • C\u00e1ch \u0111\u1ed3ng b\u1ed9 t\u1ea7m nh\u00ecn<\/li>\n\n\n\n
              • Ph\u01b0\u01a1ng ti\u1ec7n x\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 k\u1ebf th\u1eeba<\/li>\n\n\n\n
              • N\u1ec1n t\u1ea3ng gi\u00fap doanh nghi\u1ec7p t\u1ef1 v\u1eadn h\u00e0nh l\u00e2u d\u00e0i<\/li>\n<\/ul>\n\n\n\n

                Doanh nghi\u1ec7p b\u1ec1n v\u1eefng lu\u00f4n l\u00e0 doanh nghi\u1ec7p h\u1ecdc t\u1eadp li\u00ean t\u1ee5c<\/strong>.<\/p>\n\n\n\n

                \n\n\n\n

                7. Doanh nghi\u1ec7p n\u00e0o c\u1ea7n chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng?<\/h2>\n\n\n\n

                C\u00e2u tr\u1ea3 l\u1eddi l\u00e0: m\u1ecdi doanh nghi\u1ec7p mu\u1ed1n t\u1ed3n t\u1ea1i h\u01a1n 5\u201310 n\u0103m<\/strong>.<\/p>\n\n\n\n

                \u0110\u1eb7c bi\u1ec7t l\u00e0:<\/p>\n\n\n\n

                  \n
                • Doanh nghi\u1ec7p \u0111ang m\u1edf r\u1ed9ng quy m\u00f4<\/li>\n\n\n\n
                • Doanh nghi\u1ec7p gia \u0111\u00ecnh chuy\u1ec3n sang qu\u1ea3n tr\u1ecb chuy\u00ean nghi\u1ec7p<\/li>\n\n\n\n
                • Doanh nghi\u1ec7p c\u00f3 \u0111\u1ed9i ng\u0169 tr\u1ebb, t\u0103ng tr\u01b0\u1edfng nhanh<\/li>\n\n\n\n
                • Ch\u1ee7 doanh nghi\u1ec7p mu\u1ed1n tho\u00e1t kh\u1ecfi v\u1eadn h\u00e0nh h\u1eb1ng ng\u00e0y<\/li>\n<\/ul>\n\n\n\n

                  N\u1ebfu b\u1ea1n mu\u1ed1n doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 s\u1ed1ng s\u00f3t m\u00e0 c\u00f2n tr\u01b0\u1eddng t\u1ed3n<\/strong>, chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng l\u00e0 con \u0111\u01b0\u1eddng b\u1eaft bu\u1ed9c.<\/p>\n\n\n\n

                  \n\n\n\n

                  \ud83c\udfaf K\u1ebft lu\u1eadn<\/h3>\n\n\n\n

                  T\u0103ng tr\u01b0\u1edfng l\u00e0 m\u1ee5c ti\u00eau.
                  Nh\u01b0ng b\u1ec1n v\u1eefng m\u1edbi l\u00e0 tr\u00ed tu\u1ec7<\/strong>.<\/p>\n\n\n\n

                  Chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng kh\u00f4ng mang l\u1ea1i c\u1ea3m gi\u00e1c ph\u1ea5n kh\u00edch t\u1ee9c th\u00ec,
                  nh\u01b0ng n\u00f3 mang l\u1ea1i:<\/p>\n\n\n\n

                    \n
                  • S\u1ef1 an t\u00e2m d\u00e0i h\u1ea1n<\/li>\n\n\n\n
                  • \u0110\u1ed9i ng\u0169 v\u1eefng v\u00e0ng<\/li>\n\n\n\n
                  • Doanh nghi\u1ec7p c\u00f3 gi\u00e1 tr\u1ecb th\u1eadt<\/li>\n<\/ul>\n\n\n\n

                    V\u00e0 quan tr\u1ecdng nh\u1ea5t: m\u1ed9t t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 \u0111i xa h\u01a1n c\u1ea3 ng\u01b0\u1eddi s\u00e1ng l\u1eadp<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"

                    Trong kinh doanh, t\u0103ng tr\u01b0\u1edfng nhanh lu\u00f4n h\u1ea5p d\u1eabn.Nh\u01b0ng t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng m\u1edbi l\u00e0 th\u1ee9 quy\u1ebft \u0111\u1ecbnh doanh nghi\u1ec7p t\u1ed3n t\u1ea1i \u0111\u01b0\u1ee3c bao l\u00e2u. Kh\u00f4ng \u00edt doanh nghi\u1ec7p t\u1eebng t\u0103ng tr\u01b0\u1edfng r\u1ea5t m\u1ea1nh, doanh thu b\u00f9ng n\u1ed5, th\u1ecb tr\u01b0\u1eddng m\u1edf r\u1ed9ng nhanh ch\u00f3ng. Nh\u01b0ng ch\u1ec9 sau v\u00e0i n\u0103m \u2013 th\u1eadm ch\u00ed v\u00e0i th\u00e1ng \u2013 […]","protected":false},"author":1,"featured_media":149,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ngam"],"_links":{"self":[{"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/posts\/172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/comments?post=172"}],"version-history":[{"count":1,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/posts\/172\/revisions"}],"predecessor-version":[{"id":173,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/posts\/172\/revisions\/173"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/media\/149"}],"wp:attachment":[{"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/media?parent=172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/categories?post=172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/big.edu.vn\/en\/wp-json\/wp\/v2\/tags?post=172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}